Are you ready to join the ranks of the order of the never hide? Eligibility for this not-so-secret secret society isn’t easy; you need be charm itself, bold, smooth, sexy and proud. As a member, your mission is to Never Hide.
Think you’re worthy of being initiated? There’s only one way to find out.
1 Strong as titanium The Order will show you a variety of videos and your challenge is to show no emotion. Steel yourself now.
How much of a badass are you? Post your most fierce picture or video and see how you stack against other members of the Order.
3 Blend out
Fall out of line in public and take a picture. The Order doesn’t do basic.
4 Rugged as denim
Unleash your innermost confessions and darkest secrets.
5 Smooth as velvet Show off that silver tongue in a conversation with one of The Order’s most dashing members.
So make haste – take these online challenges and discover how great being never hidden can be. One heroic member of the order and a friend will be flown to London for the initiation celebration! Let it be known that the Order knows how to throw an epic party. To enter, visit www.ray-ban.com/orderofneverhide