British knitwear designer launches collaboration in Dubai
Since the first ever designer high-street collaboration in 2004 (Karl Lagerfeld for H&M), ‘affordable luxury’ has been the word on everyone’s lips. Real-deal luxury items are still fawned over by those with bulging wallets, but the rest of us can’t argue with great fashion at budget-friendly prices.
Though several high-street designer collaborations have not been available in Dubai stores, last year both Marni and Jimmy Choo’s affordable lines for H&M were available to the city’s designer-savvy consumers. Next week, Australian-born British knitwear icon JW Anderson’s wares will land in Dubai for the first time, as his high-street tie-up with Topshop launches in The Dubai Mall. The line features quirky sweaters, trench coats and patterned pyjama-style slacks (unfortunately the accessories are not available in Dubai).
‘I want people to have a connection to it: I wanted to construct a collection that would appeal to all women and girls. It had to be quite iconic to appeal to any age demographic,’ says Anderson. Here, he takes us through some of his key pieces.
Top knitwear stores for men…
Cruciani The luxe Italian label is the go-to for cosy, quality cashmere and knits for him. BurJuman (04 386 4724).
Fred Perry The autumn/winter 2012 collection features men’s soft marl knits. Festival Centre (04 232 9801).
My-wardobe.com Stocks quirky sweaters from little-known brands such as Brooklyn We Go Hard. www.my-wardrobe.com