Dubai’s first-ever gaming, film and music festival is kicking off today (Thursday November 21), and it’s set to be a weekend packed with brilliant panel discussions, pitches, workshops, and live performances.
Set in Studio City from today until Saturday November 23, ON.DXB is designed to support the growth of the media industry in Dubai, and help identify talent in the media, entertainment and content industries.
A big highlight includes grime artist Kano closing the three-day festival at The Festival Square at 10pm on Saturday November 23.
The musician-turned actor, who hit the big time in cult English crime drama Top Boy, will also talk about life in the music and entertainment industries in An Audience With Kano at 5.15pm on the Circle Stage on Friday.
Who else? Visitors on Saturday will also get An Audience With Spike Lee in the dedicated film theatre in front of 1,000 creatives, professionals and film fans, during which he’ll chat about his 30-year journey, to becoming an Academy Award-winning director in 2019 for Best Adapted Screenplay for BlacKkKlansman.
On Thursday November 21, Vincent Wang, Head of PUBG Mobile, Tencent Games and Jim Liu, expert lecturer at Tencent Institute of Games, will be joined by Rafed Salem, head of localisation at Riot Games, for The Future of the Gaming Industry, a panel discussion on the Sessions State at 5pm.
That’s not all, as on Saturday, Stephen George from customer engagement platform Surkus will explore the Gamification of Engagement at 11.30am on the Circle Stage.
That’s all before John Lacey, managing director of Power League Gaming, Saeed Binkhadeya, the FIFA Community Manager, and Edouard Griveaud, VP Gaming Esports at Webedia, join forces for a ‘Game On: The Rise of eSports in the Middle East’ panel at 4pm on the Sessions Stage.
As for ON.DXB’s music-centric panel, talks start on Thursday with industry leaders from Spotify, Sony, Qanawat joined by Emirati DJ Bliss, a pioneer of the music and nightlife scene in the Middle East, to explore The Business Behind the Music at 2pm on the Sessions Stage.
There’s a whole list of special talks taking place throughout the weekend, and for details on each one, be sure to visit ondxbfest.com. As for tickets, prices start from Dhs100, and you can them on www.dubai.platinumlist.net.