Artsy hotel chain Aloft has made its debut in Dubai with a new opening on the Palm Jumeirah.
The design-led brand’s modern style promises to bring a fresh vibe to the iconic landmark, with its 206 loft-inspired guestrooms overlooking the Arabian Gulf.
The hotel is located on the eastern Crescent of the Palm, and all guestrooms have airy 9ft high ceilings – perfect if you like open spaces or if you’re really tall.
And that’s not all. Guests will also be able to sink into an ultra-comfortable plush bed, freshen up in a walk-in shower, before settling down in front of a massive 49-inch LED TV with a plug and play connectivity panel, so you don’t even have to move.
Rooms are also equipped with SPG Keyless, the industry’s first truly mobile check-in system where guests can utilise their mobile phones as room keys. Very savvy.
And now onto the even better stuff. Aloft Palm Jumeirah is home to six dining and social spaces, including East & Seaboard Restaurant – the hotel’s al-day dining venue, the Afterdeck Lounge where guests can relax over beverages and snacks, and the Aloft brand’s signature W XYZSM Bar and Re:mix Lounge, showcasing live acoustic performances by up-and-coming artists.
If you’re pushed for time, Re:fuelSM by Aloft, provides light meals, mix-and-match munchies, healthy bites, beverages and more and the hotel will soon be launching a unique Mexican-themed cantina lounge, Luchador, which will host live events from the swanky rooftop location.
You can also expect a top-of-the-range spa, an infinity pool, and basically all of the swish amenities you might expect from a fancy hotel on the Palm.
Alex Kyriakidis, president and managing director, Middle East and Africa, Marriott International, said, “We are thrilled to celebrate the opening of our first Aloft in Dubai, situated on one of the world’s most sought-after destinations – the Palm Jumeirah.
“We see a strong demand for Aloft properties in the region as the brand continues to re-define the traditional hotel experience with its vision and innovation. In the UAE alone, the brand will double its portfolio in the next three years with five new openings.”
Also set to open this year are Aloft Me’aisam in Production City on Thursday February 1, Aloft City Centre Deira, on Sunday April 1 and Aloft Dubai South in Jebel Ali, on Wednesday August 1.
If they’re anything like this one, we can’t wait to see them.
Open now. Eastern Crescent, Palm Jumeirah, www.aloftpalmjumeirah.com.