The RTA has announced a two-month, 50% discount on the fees of issuing a NoL card, or the electronic ticketing card, which enables users to pay for various transport modes in Dubai.
The move is intended to attract more users of public transport, such as the metro, public buses, tram and marine transit modes.
The discount offer which started on July 26th and runs until September 24th, will cover all types of NoL cards, according to Khalid Al Awadi, Director of Automated Fare Collection, RTA.
“This discount would cover all types of Personalised NoL Blue Cards, which is now issued at a rate of Dhs35 (instead of Dhs70), and the Personalised NoL Gold Card, which is now issued at a cost of Dhs45 (instead of Dhs80). It would also include Standard NoL Card with Special Designs, which is issued for Dhs65 (instead of Dhs100), and NoL Gold Card with Special Designs at a cost of Dhs65 (instead of Dhs110),” he said.
Personalised cards have also proven popular, he said, with a significant increase in sales during the past year.
“Sales of Personalised NoL cards during the first half of this year have increased to as much as 160% compared to the same period last year, whereas the sales of NoL cards seasonal permits have rocketed to 94% when compared to their figures reported during the same period last year,” said Al Awadi.
“Achieving these sale figures indicates that the objectives set by the RTA for these initiatives have actually started to be realised in terms of facilitating the use public transport means, and encouraging the public to use them.”