Dubai recently launched a massive food distribution drive for Ramadan 2020, “10 million meals”, which aims to support low-income families and individuals affected by the coronavirus outbreak across the UAE.
And as part of the “10 million meals” campaign, Dubai’s Burj Khalifa has transformed into the world’s tallest donation box.
The Burj Khalifa has a whopping 1.2 million lights that are now for sale, and for every light purchased for Dhs10, one meal is provided to someone in need in the UAE.
The World’s Tallest Donation Box was launched by the Mohammed bin Rashid Al Maktoum Global Initiatives, in collaboration with Burj Khalifa, and aims to light up all 1.2 million lights through donations in a message of hope and solidarity to the world.
1.2 million lights equals 1.2 million meals to those in need.
.@BurjKhalifa lights up to help light up the lives of the most affected by the global pandemic. Together the impossible is possible. Visit https://t.co/i4AcGzgZK7 to donate. #1Light1Meal #WorldsTallestDonationBox@MBRInitiatives pic.twitter.com/APDh2Fxs8P— Dubai Media Office (@DXBMediaOffice) May 4, 2020
A countdown is being displayed on the Burj Khalifa’s façade and the initiative’s website to track donations raised in real-time. Since launching on Saturday May 2 nearly 200,000 lights have already been purchased.
You can get involved by clicking here. Donations start at Dhs50 for five lights and go all the way up to Dhs10,000 for 1,000 lights. Those who donate can also leave a message of hope on the website.
If you’d like to make a donation to the “10 million meals” campaign, head here for more information.
From Dhs50. www.tallestdonationbox.com.