Premium fast food outlet fails to deliver on value
Time Out Says
Shake Shack prides itself on its self-service fast food ideals. You line up – not unlike the cattle you are about to eat – before ordering and are then left to find a table. The vibrating device that tells you to collect your meal is a nice touch, but the drab décor does nothing to explain why you have handed over more than Dhs150 for fast food. Diners are paying a premium for high-quality meat, and rightly so. But they are getting little else for their extra buck. Inadequate bread buns allow ingredients to fall out of the sandwiches, the crinkle-cut chips could have come from a supermarket freezer and the cheese looks (and tastes) like melted plastic.
By Time Out Dubai staff | 22 Mar 2012
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