From enabling its cyber-punters to custom-build their shoes on the Nike ID website, to making some of the most technologically clever clothing out there, Nike has based its success on staying ahead of the game.
Best for: The most iconic sports brand in the world, thanks to its instantly recognisable and unashamedly cool ‘Swoosh’ logo.

Open Sat-Thu 10am-10pm; Fri 10am-11pm. BurJuman (04 351 5376); Al Ghurair City (04 342 7107); Mall of the Emirates (04 341 0933); Ibn Battuta Mall (04 366 9777); Dubai Marina Mall (04 424 2683); The Dubai Mall (04 434 1201); Oasis Centre (04 330 7055).

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