All eyes on Dubai this weekend as the richest horse race in the world takes place at the iconic Meydan Racecourse.
One of the biggest events in the sporting calendar, it has for more than 20 years captured the imagination of not just UAE residents, but people the world over.
So it is no surprise that the glamorous folk of our fair home pull out all the stops to make sure some of the glare is on them.
In keeping with the tradition of 'a day at the races', ladies and gentlemen turn out in some of the most stylish - and some of the most outrageous - attire around, most notably on their heads. Some register for the Jaguar Style Stakes, while others just use the day as an excuse to dress to impress their friends.
But whatever they do, the crowd all contribute to a simply brilliant day in Dubai.
Below we shine a light on the pick of those who help make the event one of the most photographed of the year in Dubai.
Dubai World Cup best dressed women - see the gallery
AND HERE'S OUR PICK OF THE FASHIONABLE FOLK ON SOCIAL MEDIA