Arabic music extravaganza coming to Dubai's Coca-Cola Arena

Why Not! Mazzika Festival has top musical line-up

Arabic music extravaganza coming to Dubai's Coca-Cola Arena
Arabic music extravaganza coming to Dubai's Coca-Cola Arena Image #2

A massive Arabic music festival is coming to the Coca-Cola Arena in Dubai, and tickets are on sale now.

Sharmoofers, Cairokee, Massar Egbari and more top artists are coming to town in November as part of music extravaganza Why Not! Mazzika Festival.

Why Not! Mazzika Festival will be taking place at the huge new arena in City Walk on Friday November 22. Doors open at 6pm, with the concert taking place from 8pm, and early bird tickets can be bought from now.

With more than 615,000 followers on YouTube and fans all around the world, globally popular reggae-rock band Sharmoofers will be part of the line-up.

They’ll be joined by Egyptian band Cairokee and Massar Egbar – a four-piece ensemble playing a blend of rock, jazz and blues, combined with oriental music.

Also on the line-up is Mahmoud El Esseily, an Egyptian musician who plays feel-good music, and alternative rock band H.O.H. Made up of Hany Adel from popular band West el-Balad, Hany el-Dakkak from Masar Egbari and Ousso Lotfi from Nagham Masry, H.O.H. the band is sure to be well-received.

Finally Disco Misr will complete the bill – two DJs mixing oriental music with funk and disco.

"Coca-Cola Arena is proud to welcome its first-ever Arabic language live music show - the WHY NOT! MAZZIKA festival,” said Guy Ngata, AEG Ogden’s CEO of Coca-Cola Arena.

"As the region's premier live performance and events venue, Coca-Cola Arena is committed to hosting a broad spectrum of artists as well as exciting and eclectic concerts. This milestone live show will appeal to a wide demographic of fans and is perfectly aligned with our core strategy of welcoming the very best on-trend singers and performers from around the region and the world.

"The WHY NOT! MAZZIKA festival will see major digitally-driven artists transfer their passions and acclaimed talents into a live stage show for what promises to be a truly iconic evening of music and entertainment.”

The Why Not! Mazzika Festival is part of event management company Mission Control X’s YOLO string and features some of the most progressive Arabic Indie bands from around the world.

“Why Not! Mazzika Festival is a thrilling new concept that not only capitalises on artists’ massive digital following, but also aims to bring the underground to the foreground,” said Aleksandra Gorokhova, Marketing Manager of Mission Control X.

“This series of festivals and concerts is about witnessing bold steps the featured performers have taken to attain their goals and how we too can reflect and navigate through our own maze of adventures to take a chance.”

Mr. Sudhir Syal, CEO Middle East, BookMyShow added: “With its commitment to bring the best in out-of-home entertainment to the Middle East, BookMyShow is excited to partner with Mission Control X and bring to fans the ‘Why Not Mazzika Festival’. With its unique blend of talent from the levant region, we feel that Why Not Mazzika has the potential to become an annual addition to Dubai’s music calendar and we look forward to being partnered for a long time to come.”

Tickets start at just Dhs195, so book now.

First time planning a trip to the Coca-Cola Arena? Here's all you need to know.
From Dhs195. Fri Nov 22. Coca-Cola Arena, City Walk, Al Safa Street, Dubai,, www.wearemcx.

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