Dubai’s Coca-Cola Arena launches campaign to showcase regional talent

Be Live in Dubai set show local performers at home

 Dubai’s Coca-Cola Arena launches campaign to showcase regional talent

Been working on your musical skills while staying home? Dubai’s Coca-Cola Arena has just the platform for your voice and talents to be heard.

Newly launched online campaign Be Live In Dubai from Coca-Cola Arena wants to showcase a range of talents across Dubai’s community, calling for performers to say why they believe in Dubai.

Taking place throughout April, everyone in Dubai is welcome to show their unique talents from home, whether it be performing a song, playing an instrument or another talent across dance, comedy and sport.

The video can be from anywhere at home, whether it be performances on balconies, in living rooms or gardens.

Those who participate have the chance to be shown Coca-Cola Arena’s social media, with the best performances being showcased every weekday from Sunday through Thursday at 5pm. Keep watch.

The initiative is designed to keep spirits high in light of the COVID-19 pandemic, offering a digital a platform for local talent to showcase their own abilities to show the best Dubai has to offer.

Ready to show the city your talents? You can take part by uploading a video on Instagram and tagging @cocacolaarena and adding the #BeLiveInDubai hashtag.

That’s not the only way to show Dubai your performing skills, as Dubai Opera has also launched a home talent competition.

Looking for other things to do while at home? There’s plenty going on in Dubai and beyond, and you can keep up to date right here.

Go on, take to the virtual stage.
Sun-Thu, 5pm onwards. Until Thu Apr 30.

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